Advisory Council

Vincenzo Silvestrelli

Italy - Advisor

Sam-Erik Ruttmann

Finland - Advisor

Sam-Erik is a Finnish career hotelier who has dedicated his four decade working career in the hotel industry. Between 2005 -2013 he was associated with Dusit International, Thailand and later with Langham Hospitality Group, Hong Kong in the capacity of Regional Vice President, Middle East, based in Dubai. He was appointed to these positions to form and structure the regional base in Dubai. His responsibility included hotel development for the multi brand companies, and to provide leadership in setting up the operations and sales and marketing for new hotel projects in Middle East and North Africa. Sam-Erik is US educated with B.Sc degree from the William F. Harrah College of Hotel Administration, University of Nevada, Las Vegas. He spent his initial career in his native Finland and later transcended to USA, South East Asia, North Asia, and to the Gulf countries. He held Hotel General Manager positions in the luxury and in Upper Upscale hotel segment, with Hyatt International, Inter Continental Hotels, Dusit International, Amari Hotels & Resorts, and with a individual luxury hotel in Kuwait, member of Leading Hotels of the World. He is known to be dynamic forward thinking with entrepreneurial mindset. He has a proven track record for successfully securing hotel development deals and successful openings of hotels and hotel service apartments in Middle East, for Dusit International. On hotel operational level worked with leaders to create brand value, drive top line revenues, and profitability to operating units. He focus on understanding what triggers positive emotions in the customer, and the customer engagement by hotel associates. His passion is to setup hotels up for success, where the customer is the centre point of our existence, where nothing is impossible. Sam-Erik embraces the social media to tell his unique story, and engaging, listening to his audience. Deep in his veins flows a Can Do Spirit and deep commitment in delighting the guest. Management Experience Regional Vice President (Development & Multi property hotel operations): 7 years Managing Director/ General Manager: 14 years Resident Manager/ Hotel Manager experience: 3 years Director of Food and Beverage: 4 years Hotel Project Manager: 1 years

Leif Andreasson

Sweden - Advisor

Cait Noone

Ireland - Advisor

Prathish Nair

India - Advisor


Advisory Council (C)

Concluded his studies in International Relations and Diplomatic Studies at the University of Malta. Owner and Director of family business in the music industry established in 1885. Actively involved in the travel industry and development of large scale projects in renewable energy. Anthony held government directorships in the yachting industry and is also the founder of the Central Mediterranean Islands.

Mona Odeh Khalilieh

Palestine - Advisor

She worked in Hospitality Industry and is Owner and Manager of her own concept store Mona Mode Store, related to the fashion world. Mona is graduated in Hospitality Management, Bethlehem University and has vast experience in business administration and development of small and medium enterprises.

Serkan Ceylan

Turkey - Advisor

He worked in travel and trade fair and congress industry as operations manager, business development coordinator & CEO for 14 years. Create & organized leisure, business & congress organizations in more than 22 countries including: - Algeria Morocco- Tunisia- Russia- Ukraine- Bulgaria- Romania- Greece- Hungary- Lebanon- Jordan-Saudi Arabia - UAE- France- South Africa- China- Pakistan- Germany He support many international multi country tourism projects as a consultant or operations manager in Turkey.  Also have special experience in trade fairs & congress organization in and outside Turkey. He worked in many EU & Government project for the travel industry and still working with his own consulting company for investment and development of projects focus on tourism industry in Mediterranean. He is a Social Media Specialist and also owns a Social Media and marketing company.