The 5th Mediterranean Tourism Forum was held in Malta between the 1st and 2nd March 2018 at the Hilton Hotel in Malta. The chosen theme for the Mediterranean Tourism Forum 2018 was ‘Beautiful Life Unites Everyone’ (BLUE). The theme was inspired by the belief that yesterday sets the foundation for today and today is the base for tomorrow. To remain a leader, one needs to embrace innovation and therefore the Forum presented to all participants the latest trends and practices in the tourism sector. The Forum which was attended by over 1200 individuals from 39 countries also focussed on best practices and projects that can be embarked upon to improve the Mediterranean Tourism product and destination. The Forum also included 12 master classes covering various topics of interest to the tourism industry.